● Microsoft + The Atlantic · 2022
Cloud City — an interactive atlas of municipal AI.
An interactive city for The Atlantic and Microsoft showing how AI is reshaping public services — public safety, education, energy, transportation, healthcare.
02Problem
The Atlantic and Microsoft needed to translate a sprawling AI-in-the-city report into something a policy audience would actually scroll through.
03Approach
We built a 3D city that surfaces stories from each block — transportation, education, healthcare — clickable markers reveal a long-form passage and supporting data. Static images on hover, motion on click — calm, not chatty.
04Outcome
Featured on The Atlantic's main rail. Average session ran 6× the benchmark for sponsored editorial.
—Selected frames
—Selected stack
- Three.js
- Webflow
- GSAP
- GLSL
- Vimeo OTT
6× benchmark
Avg. session
12 stories
Markers
2022
Year
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